But back to Mr Birch. Keith says: "I know Trevor, but I've not had the chance to catch up with him in detail. It has been a difficult situation over the last few months. At times, you don't know what's going to happen down the line, but I think the situation here is changing.
"There are a lot of things I've done in business which have been around start-ups or big challenges. And I'm looking forward to this challenge. A lot of things are happening at the club which will start to coincide and allow us to move forward."
Asked for his immediate impression of Everton Football Club, he explains: "It's just the hunger and frustration to get the club back to where it should be that comes through. Everyone is poised, wait-ing."
In his first public address on Thursday, Keith vowed to improve communication with the fans: "We have got some ideas," he says..
"There are so many disparate groups - fanzines,, websites and so on. In Aberdeen, we looked at a fans' council or parliament.. That's got to be the way forward. We can't meet all our fans individually; there just isn't the time."
And what of the Wyness personality? "Outspoken" is a word that cropped up more than once north of the border.
Keith laughs - again- and says:: "That's the Glasgow media. Anyone outside Glasgow who says anything is outspoken! But certainly, I will speak up on an issue if it is appropriate.
"I think innovative is a word I'd prefer to see used."
After gaining a degree in industrial economics at Nottingham University - his University Challenge team beat others from Oxford and Leicester before bowing out to Belfast - Keith joined British Airways as a graduate trainee.
He was with BA between 1978 and 1984, and his positions included press officer, doing the marketing for Concorde and helping to set up BA's executive club.
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