ON TUESDAY, June 14, the City Exchange in Old Hall Street will be packed with business people as the two-day BusinessEXPO 2005 gets under way. Part of the Liverpool Daily Post & Echo's week-long BusinessLIVE event, BusinessEXPO will see around 60 companies exhibiting their products and services to hundreds of potential customers. As well as being a fantastic opportunity for business people to network and raise the profile of their companies, the event will also feature a fascinating seminar programme where experts will impart their knowledge and experience. Top industry professionals will give detailed insights into their own methods and philosophies and pass on top tips to help improve your business. The impressive list of speakers includes Steven Hennessey, from the Dale Carnegie Institute, who will give a masterclass on public speaking in a seminar sponsored by Viacom Outdoor. The next day, Mr Hennessey will run a course on coaching employees to be as successful as possible. Another seminar, at 11am on Tuesday, will advise on maximising the value of PR in local media. At 12.30pm on the same day, MW Pensions and Goodmans Solicitors, Pensions for Investment will explain new rules allowing both syndicates and individuals to buy residential property as part of their pension portfolios. Those attending will receive an introduction to the change in the law and what you will need to benefit from the huge tax allowances. Speakers will be Philip Moores, an actuary with many years' experience in the UK and US, allowances. Speakers will be Philip Moores, an actuary with many years experience in the UK and US, and Julia I Posener, a property law expert and a highly respected specialist in her field. The event will be hosted by Ray Goodman from Goodmans Solicitors At 2.30pm, Chris Green from the Culture Company in Liverpool will talk about what his organisation is doing to involve the local business community in the Capital of Culture celebrations in 2008. He will clarify the aims and objectives of the Culture Company and provide useful information on the opportunities for businesses. On Wednesday at 12.15pm Nighat Awan will explain the success of the Shere Khan restaurant chain which grew from one outlet in Manchester to six across the UK, in a seminar entitled Growing From Local to National. The group has grown from a late night eating place with dark, dated decor to bright and airy restaurants serving good quality food. The company has also developed a range of Shere Khan sauces that are sold in Selfridges and other supermarket chains. At 2pm Simon Woodroffe, who opened the first YO! Sushie restaurant in London in 1997, will host a Branding Forum. No-one had seen anything like the concept YO! Sushi introduced to its outlets with sushi being served on a conveyor belt and a robotic drinks trolley circling the restaurant while people press airline style service buttons that signalled staff with a loud "yo". Now there are 17 outlets throughout the UK and the chain has established itself as a clear market leader. Next on the agenda is YOTEL! which has been in development for the past two years with the prototype room being launched at the end of September. During this seminar Simon Woodroffe promises to promote motivation and encourage radical thought. In the main BusinessEXPO arena businesses will be able to pitch themselves at potential clients and customers and assess their competition. They will also have the opportunity to launch new products, build brand awareness and position their products as market leaders. Exhibitors will be able to take advantage of an audience where four in five people are involved in buying their products. billgleeson@dailypost.co.uk | 
BUSINESSLIVE 
